One of the most popular personal care focus areas is hair care. We are all for it! With such diverse demands, the Southern African market is truly special. Haircare products are becoming trendsetters globally, encouraging truly unique formulating and the use of innovative ingredients. ESP boasts a large variety of ingredients for “all things hair” – whether it be for strength, softness, shine, protection or hair growth. With global partners leading these industries, the business offers ingredients that are supported through studies and scientific evidence to assist with any formulation.